Chipping away at the relationship deficit in business

The Stelle ethos

Solo- and entrepreneurs understand that space for ideation is critical to their success, but don’t often have access to ideation partners who operate outside of the business coaching space.

My ideation clients don’t need someone to tell them what to do.

They found ideation because they were in search of someone who would listen to their ideas, understand their roadblocks, and sit in and work through the muck alongside them.

Finally, through our partnership, they have a supportive space to brainstorm and dream and explore their biggest decisions.

When I work with an ideation client, I connect dots and build themes from the weeds they pull up, and I make sure they have a collaborative thought partner they can trust to stay aligned with where they actually want to go next.

I give my clients space to communicate out loud with themselves, to play and dream about their professional pursuits, and to have a safe landing zone when they need to workshop ideas or business challenges.

In a word— ideation.

In more words— Stelle Group doesn’t just fill an ideation vacuum— it fills a relationship deficit in business, too.

No problem is solved unless the humans involved are understood. Every single problem comes down to humans.

We are people first; we are business owners and leaders second.

As someone who sweats the semantics, I knew that was a challenge I could help them overcome.

I have studied the power of words my whole life, so as someone who believes in sweating the semantics, you can imagine my disappointment in business models that don’t take this into account.

Stelle Group is proof of the immense value in giving people time, space, and support to achieve their dreams.

Our unique approach

Too often, the true power of ideas before they come to life is overlooked—working ideas through to their natural end builds trust in the idea, aligns you internally and externally, unearths dreams you may not have considered before, and shift perspectives.

At Stelle, we know that ideas shape worlds. How we explore them—both with ourselves and others—defines their impact. That knowledge manifests in the Stelle Method, which ensures our client outcomes are deeply aligned with who they are.

We infuse our Stelle Method into every client relationship:

Respect for Imagination – Ideas need space to breathe before they take shape. We listen deeply, allowing curiosity and possibility to guide our process—so the work and what becomes of it is true to you.

Flexibility & Care – Authentic ideation isn’t one-size-fits-all. We adapt to your style, balancing structure with spontaneity. Every idea is handled with precision, nuance, and room for evolution.

Bespoke Plan Mapping – We aren’t just shaping ideas—we’re building your roadmap for impact. Whether it’s a speech, a launch, a vision, or a defining choice, we craft a strategy to ensure every element is intentional, effective, and forward-thinking.

Collaborate Your Way – Need an expert to lead the way? Prefer just a strategic thinking partner? However you work best, we meet you there—offering hands-on support, clear guidance, and intuitive refinement at every stage.

Years of speeches and interviews and messaging study, combined with nearly 1,000 1-1 sessions, informed the creation of Stelle Group’s signature Stelle Method approach to our work.